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CGI Interactive
CGI Interactive
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Featured Video

Microsoft Sales Order & Payables

Two AI agents, 90 seconds, one video. The Microsoft Dynamics 365 team was looking for sizzle to launch these workflow automation tools.

Task

Generate excitement around the launch of two Microsoft Dynamics 365 AI agents in a short sizzle video.

  • Strategy

    Visual concept

  • Design

    Motion design, Sound design

  • Client

    Microsoft

Project overview

Bold type meets energetic motion

Our team chose to lean into the bolder side of the Dynamic 365 brand. We used large, all caps key words to mark transition points and simplified views of UI elements to ensure that the message was simple and concise. A series of color shifts helped the story evolve and move from one agent to another and then to a broader message about building custom agents.

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